One of the most effective and user-friendly monetization methods available today is push ad monetization.
Push ads provide a non-intrusive way to engage users while delivering relevant offers directly to their devices—even when they’re not actively browsing a website. This unique format allows publishers to generate consistent revenue through high engagement rates and long-term user interaction.
Does this sound tempting?
Whether you’re new to push ads monetization or looking to optimize your strategy, this article will give you the insights you need to succeed.
Table of Contents
What Are Push Ads?
Push ads are a type of digital advertisement that appears as push notifications on a user’s device—either desktop or mobile.
- These are sent as notifications to users who have opted in via their browser (Chrome, Firefox, Edge, etc.).
- They are tied to websites and can reach users even when they are not actively browsing.
- Used by both website owners for engagement and advertisers for promotions.
- These look like traditional push notifications but are actually display ads embedded directly on a website.
- Unlike web push ads, they don’t require user opt-in and work across all browsers and devices, including iOS (which blocks traditional web push).
- They function more like a native ad format rather than a notification.
The History of Push Ads
Early Days (Pre-2015) – The Rise of Web Push Notifications
Push notifications were created as a tool for mobile apps (Android/iOS) to engage users with updates and alerts. Later, browsers (Firefox, Edge, etc.) soon followed, making push notifications a standard web feature.
2020–2021 – In-Page Push (IPP) Emerges
Apple’s iOS restricted web push notifications, limiting their reach, thus ad networks responded by creating in-page push ads, which work within a website and don’t require user opt-in. The In-page push ad format became a major alternative, offering broader audience targeting.
Pros of Push Ad Monetization
Push monetization comes with several benefits for publishers:
- Since push ads appear as notifications, they have higher visibility and click-through rates compared to traditional display ads.
- Users voluntarily opt in to receive push notifications, ensuring a more positive ad experience.
- Push ads work independently of on-site placements, allowing publishers to earn without cluttering their websites.
- Push ads provide a continuous source of income as users receive notifications even after leaving your website.
- Push notifications can be delivered worldwide, helping publishers monetize traffic from various geos.
Best Website Types for Push Ad Monetization
Push monetization work well for a variety of website types, including:
|
TYPE |
EXAMPLE |
PERK |
| News and Media Sites | Online newspapers, blogs, and news aggregators | Constant fresh content drives repeat visitors and high engagement. |
| Download and Software Sites | Freeware sites, app stores, and software directories | Users actively seek updates and special offers, making them more likely to engage with notifications. |
| Entertainment and Lifestyle Blogs | Fashion blogs, celebrity news, and hobby-focused sites | Engaged audiences are open to push notifications for trends and updates. |
| Affiliate and Coupon Websites | Discount portals, deal blogs, and cashback sites | Push notifications effectively promote time-sensitive deals and discounts. |
| Tech and Gaming Portals | Gaming news sites, gadget review blogs, and esports platforms | Users are highly engaged with industry news and updates, increasing notification interaction. |
How Does Ad Monetization Work?
Ad monetization is the process of earning revenue from website traffic by displaying ads. Webmasters partner with an ad network like Mondiad that connects them with advertisers willing to pay for ad placements.
Registering as a Mondiad publisher is super quick and easy. Fill out and submit the registration form on our website, then you’ll shortly receive a validation email to activate your account.
During working hours, it will take less than one hour for each domain to be approved.
After you submit your website and set up your ad zones, you’ll copy and paste a short Mondiad-generated script into the head of your website code.
To preview how our ads will be displayed on your website, you can use the demo mode button to showcase dummy ads according to your setup.
Basically, ad networks help webmasters maximize earnings by optimizing placements, ensuring high-quality ads, and providing real-time analytics to improve performance.
Work with us!
Choosing the right ad network is the key to unlocking consistent revenue and long-term success. But with so many options available, you need a partner that not only delivers high earnings but also ensures seamless ad integration, reliable payments, and full transparency.
That’s where we come in! Here’s why we are the best choice for your push monetization strategy:
1. High-paying advertisers
Our ad network connects you with premium advertisers across multiple industries, ensuring competitive CPM and CPC rates for hosting ads on your websites.
2. Global coverage & High traffic fill rate:
Our advertisers will bring you the highest possible revenue with a traffic fill rate of 100%.
3. Precise ad targeting
Our advanced targeting technology ensures that your visitors see relevant ads, leading to higher engagement and increased earnings.
4. Granular performance tracking
Easily monitor your earnings and optimize your placements through our user-friendly dashboard with real-time data insights.
5. Fast & Reliable payouts
We are providing daily withdrawals with an average of 24-48 hours for processing via multiple payment processors like PayPal, Paxum, Webmoney, Capitalist, Wire, crypto, and many others.
6. Self-served platform
You have full command over your websites! Add your websites and manage your ad tags easily on our intuitive system.
Conclusion
Both formats complement each other and are widely used for affiliate marketing, e-commerce promotions, and lead generation. 🚀
- Web Push Ads are powerful for continuous engagement and monetization after the user leaves the website.
- In-Page Push Ads bypass opt-in restrictions and work across all devices, including iOS.
Join us today to start maximizing your revenue!
