The new “Audience” section is a system allowing the advertiser to create and collect lists of ZoneIds/SubIds to be used for other campaigns as Whitelist/Blacklist default sources. As a Mondiad advertiser, you will add a ZoneId/SubId to a list that you want to target or you want to exclude by default when you create a new campaign.
In Blacklist mode:
- If it is Active and you click it, it will get Inactive and it will be added to the list.
- If it is Inactive and you click it, it will get Active and it will be removed from the list.
In Whitelist mode:
- If it is Active and you click it, it will get Inactive and it will be removed from the list.
- If it is Inactive and you click it, it will get Active and it will be added to the list.
By default, all the current campaigns have a Standalone list selected. Whenever needed, you can change from the Standalone list to the Audience list and select the audiences you created.
You can have as many audiences as you need.
In the future, this system will also be linked to the optimization rules.
In the table in this section, you will view and browse the audiences you set up by Id, (Audience)Name, Type, Sources, Creation Date.
Adding an Audience:
To add an audience, click on the “Ad Audience” button (top right corner), give it a Name, choose between SubId or ZoneId, fill in the last box with data of your choice, and then hit the “Save” button.
Editing / Deleting an Audience:
To edit or delete an audience you`ve created, click on the top right icon at the end of your selection.
If you add/remove a ZoneId/SubId from an audience listing that is used, for example, in 5 campaigns, all these 5 campaigns will use the same updated audience.
An Audience can be deleted only if it’s not used in any campaigns!
Searching for Audiences:
You can use the Name, SubID or ZoneId to search for an audience.